Why is newspaper advertising such a smart choice?
Unlike with TV and radio, with newspapers you have the reader’s undivided attention.
84% of all adults over age 18 read a community newspaper every week.
On average they spend 42 minutes reading it.
33% save it until the next issue comes out.
Why is The Colchester Sun such a smart choice?
No other medium covers Colchester, one of Vermont’s most desirable markets, as well as The Colchester Sun. With our 5,100 weekly copies you’ll reach over 5,000 households with an average adjusted gross income of $71,019 – that’s 25% higher than Vermont’s average.



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